Internal Operating Reference

Atlas Functional WellnessTeam Organization Chart

A clear overview of our team structure, reporting relationships, responsibilities, and escalation paths.

Department 01

Coaching Department

Client care, onboarding, and ongoing coaching delivery.

LEADERSHIPCoaching

Sarah Gordon

Head Coach

sarah@atlasfunctionalwellness.com

Reports to

Leadership

COACHCoaching

Lexi Wilcox

Coach

lexi@atlasfunctionalwellness.com

Reports to

Sarah Gordon

COACHCoaching

Matt Irby

Coach

matt@atlasfunctionalwellness.com

Reports to

Sarah Gordon

COACHCoaching

Natt Aram

Coach

natt@atlasfunctionalwellness.com

Reports to

Sarah Gordon

COACHCoaching

Chelsea Diva

Coach

chelsea@atlasfunctionalwellness.com

Reports to

Sarah Gordon

Department 02

Sales Department

Appointment setting, sales calls, enrollment, and client setup.

LEADERSHIPSales

Jake Kocherhans

Sales Manager

jake@atlasfunctionalwellness.com

Reports to

Leadership

Closers
CLOSERSales

Jake Cockerell

Sales Closer

jakecockerell@gmail.com

Reports to

Jake Kocherhans

CLOSERSales

Chad Sievers

Sales Closer

cverz94@gmail.com

Reports to

Jake Kocherhans

Appointment Setting
SETTERSales

Hugo Santiago

Appointment Setter

hsantiago@malorah.com

Reports to

Jake Kocherhans

Client Workflow

Booked Call
Sales Call
Enrollment
Client Setup
Coaching Onboarding
Department 03

Finances & Customer Service

Billing, payroll, account issues, and escalated cancellations.

LEADERSHIPCustomer Service

Callie Kocherhans

Head of Customer Service

calliencpeterson@gmail.com

Reports to

Leadership

OPERATIONSCustomer Service

Savannah Peterson

Executive Assistant

Reports to

Callie Kocherhans

Who Reports to Who

The reporting structure at a glance.

Coaching

Sarah Gordon

  • Lexi Wilcox
  • Matt Irby
  • Natt Aram
  • Chelsea Diva

Sales

Jake Kocherhans

  • Jake Cockerell
  • Chad Sievers
  • Hugo Santiago

Finances & Customer Service

Callie Kocherhans

  • Savannah Peterson

Who Do I Go To?

Common situations and the right person to bring them to.

Client Coaching Question

Go to

Sarah Gordon

Client Wants to Cancel

Coach should first attempt to retain the client.

If escalation is needed

Callie Kocherhans

Sales / Prospect / DM Question

Go to

Jake Kocherhans

Billing or Late Payment

Go to

Savannah Peterson

Billing or Cancellation Issue Savannah Cannot Resolve

Escalate to

Callie Kocherhans